Kreayshawn- Gucci Gucci

It appears that the West Coast gangsta rap scene is officially dead.

Many people will disagree with that statement, only to say that the gangsta rap scene in the West died a long time ago, around the same time 2pac was laying in a hospital bed with four fresh bullet wounds. While my abilities to correctly ascertain time can be fodder for debate, the fact that the West Coast gangsta rap genre is dead cannot be disputed. Even though I don’t feel the need to provide examples, I will in the case that attitude there is one person out there who disagrees.

For starters, many of the pioneers of that era have moved on to different plateaus: Snoop Dogg, a man once known for cruising down the street while sipping on gin and juice, has evolved into the more mature “pimp” phase of his career. On the other hand, Dr. Dre has apparently abandoned the extremely successful formula he had with his first two solo albums, in exchange for the production styles of today’s times. Not to mention, Nate Dogg, whose harmonic tenor provided the catchy choruses for many West Coast legends, sadly passed away earlier this year. Ever since the cooling off effect of Dr. Dre’sChron 2001 album, the West Coast has had some hard times musically, until now. It appears that the West Coast hip hop, ushered in by six niggas with attitudes back in the 80s, has been overtaken by three white girls from Oakland.

What?

Very recently, mainstream buzz for California hip hop has increased dramatically. Lil B, of the Pack, took the internet by storm when he began releasing his own mixtapes and videos. Tyler the Creator and his group Odd Future, took basically the same route to mainstream attention to Lil B, by promoting themselves through the internet. Although they are getting mad shine from concert promoters, music channels and magazines, a few rappers from Oakland are in race for first, and like I said before, they are white.

Kreayshawn, a 21 year old film student, released her single “Gucci Gucci” to the masses this year via Youtube, and the buzz surrounding it couldn’t be bigger, unless of course, you are Rebecca Black. On first listen, the song is frankly terrible. Kreayshawn comes off as the rapper version of Lady Gaga. However, after another listen or two, you find yourself beginning to enjoy the song, and if you are brave enough to press the play button again, congratulations, you are now in love.

It would be useless to cite all the worthy quotes in the song, but for reference sake, “Bitch you ain’t no Barbie/I see you work at Arbys/Number 2, Supersize/Hurry up I’m starving” is an all too clever line that reaps the benefit of being spoken by Kreayshawn, and “I got the swag and it’s pumping out my ovaries” is such a unique line that its a true testament to how different this artist is than any other in the game.

And not to be greedy, Kreayshawn has also brought her friends into the game: V-Nasty and Lil Debbie, which the trio forms “The White Girl Mob.” Aside from a few freestyles and unfinished tracks, I haven’t heard much from these two, but with the buzz Kreayshawn is getting that is sure to change even before I finish this post.

The bottom line is that this fashionable, blunt-toking, trend-setting white girl is different, but judging by the lackluster talent that has arisen out of California over the years, I say that the difference is sorely needed. Kreayshawn has the potential to become a legend in the game, and will hopefully continue to push beyond the limits of hip hop music.

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